Guests rely on access to strong, fast, reliable WiFi, and are making decisions about the length of their stays at hotels and campgrounds based on this access.
Investment in reliable WiFi and internet access makes way for longer stays, particularly by guests who make decisions about accommodations based on connectivity.
You can make longer guest stay more likely by ensuring reliable WiFi connection.
The return on investment on reliable guest WiFi systems is incredible and can mean an increase of average stay by up to three days for campers according to KOA’s American Camping Report. Among first time campers, access to technology—including reliable wireless Internet—is a key determining factor in where they stay.
For hotel guests—approximately half of whom are now millennials—reliable WiFi, the ability to reliably work from outside of the office helps determine where people stay, and where they will revisit. This expectation of traveling to where can work remotely, and staying longer, has increased even more substantially during the lockdowns over the past year. People are working out of the office more than ever, and it impacts their expectations of WiFi.
In fact, WiFi is one of the first hotel and campground amenities guests engage. Guests are shown to use WiFi as soon as minutes after arrival, sometimes before they even check in.
https://www.usatoday.com/story/travel/roadwarriorvoices/2016/04/06/hotel-wi-fi-survey/82725742/
Unreliable WiFi deters repeat visits, and it ensures shorter visits. Reliable WiFi systems result in happier guests, repeat visits, and longer stays. And with our suite of services, from branded welcome pages to survey engagement, you can use your WiFi system to ensure satisfied customers.
